If you’ve been working on YouTube long enough, you may have probably noticed that there are many
people copying parts of the works of other and using them in their own video. This is where the
importance of content ID shows itself. YouTube has been trying to make sure that your content is safe
on its platform and has strict rules when it comes to copyright and infringing other people’s work. This is
the exact reason why YouTube’s parent company, Google, came up with content ID system in 2007. If
you are not sure what a content ID is and how important it is to have one for your channel, keep
reading.
What is Content ID?
Basically, it is the digital finger print of you, as the owner of the content, on your video. YouTube has an
automated system that can identify any copyrighted content throughout YouTube and helps manage the
use of them, preventing any infringement and illegal copying. In other words, it cross-checks all the
content and videos on YouTube, making sure there is no violation of copyright rules. If any
infringements of these rules are found and detected by this noticeably powerful tool, you as the holder
of all rights to the content are given the permission to take action as you see fit.
Where did content ID come from?
In 2007, a few years after YouTube had started working, multiple lawsuits were filed against the platform for breaking copyright rules. Viacom, the mass media company, was one of the biggest legal cases in this matter with a one-Million dollar lawsuit. For settling these issues and avoiding future trouble, YouTube decided to invest in creating a system that prevents any further infringement of content and came up with the multi-million dollar Content ID automaded system.
What can content ID do for you?
If anybody uses the content with a digital finger print all over it, aka conten ID, or a part of such content
like a piece of music, movie, or an image, they will receive a content ID claim right away and the
copyright owner will be notified receiving an email. At this part the owner will be given authority to take
action.
-They can track it and see how the video is performing on the channel by getting access to detailed
analytics.
-They can restrict the video and decide it can’t be shown to people of certain areas or in some
platforms.
-They can block the video altogether, or
-They can choose to keep it on the channel copying the content, but collect the money raised from the
ads.
However, if you are the person receiving the copyright claim, you need to know that it is not going to get
you in any serious trouble. This should not be confused with YouTube’s copyright strikes. The strike
means that the owner of a copyright-protected content has decided to make a legal and valid request to
YouTube to take down the video as it is a violation of copyright rules. If you receive three copyright
strikes, your channel will be terminated and all your videos will be removed. Apart from that, you will
not be able to make a second channel ever again. But with content ID claim, this is not the case. If you
believe that your content has been misidentified, you hold all the rights to your content, or that you
have used the content in a way that does not violate any copyright rules, you can request a content ID
dispute.
Why is content ID important for content creators?
The short answer is because it puts you in position of power. As the creator of a content, be it a piece of
music, a work of drama, a drawing or any intellectual property that you have the right to, you want to be
in control of when, where and how your content is implemented. What’s more, all the money made by
your hard work should only belong to you and nobody wishes to share the revenue made of their
intellectual property with another. Especially, if you are the owner of a business or brand, this needs to
be taken more seriously. With the content ID, you get the upper hand in a claim and have full
authenticity and it would have been impossible to witness YouTube as it is this day without it.
What is our Content ID service?
As you may have already learned, having a content ID means that the content in your channel belongs to
you and that you are the official and legal copyright owner of your videos. Differently put, it lets you
take action when some other content on the YouTube platform matches yours and enables you to claim
your rights to it, collecting the revenue made on your content on other pages.
This is crucial to your work if you want to prevent future problems with people copying or misusing your
content. Our professional team here can take charge of the request for you and go through all the
process if you want to request a content ID.
You need to know that the content ID system of YouTube is reserved for people who meet specific
eligibility criteria.
We can help speed up the whole thing and save you’re the trouble of doing all the work on your own.
We will check your eligibility and take action if you meet the prerequirements. All you have to do is to
contact us through our website and fill out the application form. We will get back to you as soon as
possible.
